Town of Farragut Tourism, Marketing and Public Relations Services

Location:	Florida
Posted:	Aug 19, 2025
Due:	Sep 11, 2025
Agency:	City of Casselberry
Type of Government:	State & Local
Category:	R - Professional, Administrative and Management Support Services
Solicitation No:	2026-12
Publication URL:	To access bid details, please log in.

Main

Agency
Town of Farragut

Status
Active

Fiscal Year
2026

Primary Contact
Anissa Pratte

Title
Town of Farragut Tourism, Marketing and Public Relations Services

Secondary Contact
Allison Myers

Number
2026-12

Tertiary Contact

Type
Request for Proposal

Department
Parks and Recreation Department

Online Submissions
No

Project Estimate

Piggyback Solicitation
No

Insurance Required
No

Bid Bond Required
Yes

Bid Bond Amount
5%

Performance Bond Required
No

Performance Bond Amount

Construction Bond Required
No

Construction Bond Amount

Scope of Services
The Town of Farragut’s Tourism program was created to focus on growing business-related revenue through supporting our Town’s retail, entertainment, dining and hospitality-oriented businesses.
This project aims to develop a comprehensive media plan for the Town of Farragut’s Tourism program, with a focus on attracting visitors from 50 miles away or more. The plan will include strategic content and customizable templates designed to support the Tourism staff in effectively executing and sustaining the campaign in the future.
Currently the Town of Farragut engages in a variety of digital marketing efforts to promote Tourism, which this project would complement and build upon. These include:

•        Quarterly advertising campaigns on Meta platforms

•        Ad placements on Tripadvisor

•        Google search engine marketing (SEM)

•        Geofencing ads deployed around events

_________________________________________________________________________________________________________________________________________________________________________________________________

All communication regarding this RFP must be submitted via email to the Finance Department representative identified below:
Anissa Pratte, Staff Accountant

apratte@townoffarragut.org
The Staff Accountant will be the sole point of contact for this RFP.
Proposers’ contact with anyone else in the Town is forbidden and may result in disqualification of the Proposer’s bid. Further, any oral communication will be considered unofficial and non-binding on the Town. Proposers should rely only on written statements issued by the Finance Department representative.

Dates(All times are listed as EST )

Broadcast Date
8/19/2025 8:00 AM EST

Question End Date
9/4/2025 5:00 PM EST

Due Date
9/11/2025 2:00 PM EST

Bid Opening Date

Pre-Bid Meetings

Total: 1 (All times are listed as EST )

Date	Time	Mandatory	Location
8/28/2025	2:30 PM	No	The Non-Mandatory Pre-Bid meeting will be held 08/28/25 at 2:30PM via TEAMS meeting. You must register in order to attend. The following link is to be used for registration: https://events.gcc.teams.microsoft.com/event/958cc019-b2cb-4ed6-ad72-b66dfac38989@87e50c08-edf4-4682-a80f-f07bbab5dc2d

Shortlist Meeting

Location

Notification
0 Day(s)
Meeting Date

Online Meeting Link

Documents

Total: 1

Type	Name	Description	File Type
Request for Proposals	RFP2026-12 TOF Tourism Marketing and Public Relations Services Bid Documents.pdf	RFP 2026-12 TOF Tourism, Marketing and Public Relations Services Bid Documents	PDF

Commodity Codes

Total: 5

Code	Description
[918-76]	Marketing Consulting
[961-53]	Marketing Services (Incl. Distribution, Research, Sales Promotions, etc.)
[915-22]	Communications Marketing Services
[915-3]	Advertising/Public Relations (Incl. Skywriting)
[918-26]	Communications: Public Relations Consulting

Publications

Total: 0

Publication

Date

Town of Farragut Tourism, Marketing and Public Relations Services

See also