Guest Experience Research and Assessment
| Location: | Minnesota |
|---|---|
| Posted: | May 19, 2025 |
| Due: | Jun 11, 2025 |
| Agency: | State Government of Minnesota |
| Type of Government: | State & Local |
| Category: |
|
| Solicitation No: | PT4748 |
| Publication URL: | To access bid details, please log in. |
Contracting Agency: Minnesota Zoological Board
Title: Guest Experience Research and Assessment
Estimated Cost: Over $50,000
Location of Work: Minnesota Zoo, 13000 Zoo Blvd, Apple Valley, MN 55124
Response to this solicitation is due no later than: 06/11/25 at 1:00pm
Name: Lisa Fay
The Minnesota Zoological Garden, in Apple Valley, Minnesota, is seeking proposals from qualified firms to conduct comprehensive research on guest experiences. This research will incorporate a variety of assessments which will include guest satisfaction survey(s), intercept interviews, focus groups, and social listening to assess various aspects of the guest experience, including pre-trip planning, ticket purchasing, membership, guest services, food and beverage, retail, programs, and the condition of zoo grounds.
Work is anticipated to start in June 2025.
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