RFP: Rochester Public Market New Storefront Building Construction and Land Lease
| Agency: | City of Rochester |
|---|---|
| State: | New York |
| Type of Government: | State & Local |
| Category: |
|
| Posted: | Dec 20, 2023 |
| Due: | Feb 12, 2024 |
| Publication URL: | To access bid details, please log in. |
RFP
RFP: Rochester Public Market New Storefront Building Construction and Land Lease
The City of Rochester seeks a private developer to lease City-owned land and construct and manage a new storefront building within the Rochester Public Market. While the building will be privately owned and operated, the City seeks developers who share its vision for creating attractive spaces for independent small-scale food producers and food service/restaurant businesses that reinforce the other food businesses within the Market District.
To download the RFP, click here>>>
Click here to view the City of Rochester Public Market 2022 Master Plan & Market Management Plan
RFP Timeline
- RFP Issued - December 19, 2023
- Information Meeting - 11:00 AM, Thursday, January 4, 2024
- Submission Deadline - 12:00 PM, February 12, 2024
- Evaluation February 13 - February 16, 2024
- Finalists Notified February 19, 2024
- Interviews (If Necessary) February 20 - 23, 2024
- Developer Selected February 26, 2024
An informational meeting will be held for potential RFP respondents. Attendance is optional. Minutes from the meeting will be available upon request. A virtual meeting will be held: 11 a.m. on Thursday, January 4, 2024 via https://cityofrochester.zoom.us/j/82197287867?pwd=ZWg2RE1aVjNYNU1JRFgwcEpHZzYzUT09 - Meeting ID: 821 9728 7867 Passcode: 938409 Zoom link (hosted by Jim Farr farrj@cityofrochester.gov ).
Submissions and associated materials are preferred via email in PDF file format: farrj@cityofrochester.gov .
Submissions will also be accepted via mail:
Attention: Jim Farr
Attention: Jim Farr
City of Rochester Department of Recreation and Human Services
57 St. Paul Street
Rochester, NY 14604
Attachment Preview
City of Rochester
Request for Proposals
Rochester Public Market
New Storefront Building Construction and Land Lease
Issued December 19, 2023
For:
By:
Submission Due Date:
Virtual Information
Session:
Submissions:
New Storefront Building Construction and Land
Lease
City of Rochester
Department of Recreation and Human Services
Public Market Operations
57 St. Paul St.
Rochester, NY 14604
No proposals will be accepted after February 12,
2024, 12:00 p.m. (noon), No exceptions.
Thursday, January 4, 11:00 a.m.
City of Rochester via Zoom, hosted by Jim Farr
farrj@cityofrochester.gov
https://cityofrochester.zoom.us/j/82197287867?pwd
=ZWg2RE1aVjNYNU1JRFgwcEpHZzYzUT09
Meeting ID: 821 9728 7867
Passcode: 938409
Email (preferred): farrj@cityofrochester.gov
Mail:
Attention Jim Farr
Department of Recreation and Human Services,
City of Rochester
57 St. Paul St., Rochester, NY, 14604
Rochester Public Market
New Storefront Building Land Lease RFP
Page 1
City of Rochester
Request for Proposals
Public Market New Storefront Building Land Lease
TABLE OF CONTENTS
I. Purpose...........................................................................................................4
II. Site Location....................................................................................................5
III. Land Lease .....................................................................................................6
IV. Site Factors and Consideration........................................................................6
V. Review and Approvals .....................................................................................7
VI. RFP Timeline...................................................................................................8
VII. Pre-Submission Information Meeting ...............................................................8
VIII. Submission Requirements ..............................................................................8
IX. Proposal Submission.....................................................................................12
X. Evaluation Process........................................................................................13
XI. Issuing Office, RFP Contacts.........................................................................13
XII. Restriction of Communication........................................................................14
XIII. Rights Reserved............................................................................................14
Related Materials
1. 2022 Master Plan and Market Management Plan (posted on the City of Rochester website with this RFP)
2. Developer Guidelines for Urban and Brownfields (2018):
City of Rochester | Development Guidance Handbook
3. East Main Market and Arts Initiative Final Report (2015):
East Main Arts and Market Intiative Report
Exhibits
A. Master Plan Summary
B. Union Lot Development Renderings
C. Sources of Funding Standardized Format
Rochester Public Market
New Storefront Building Land Lease RFP
Page 2
Rochester Public Market
New Storefront Building Land Lease RFP
I. Purpose
The City of Rochester is continuing to pursue implementation of a Master Plan completed in 2012 and updated
in 2022, for the Rochester Public Market District. Two primary goals of the Master Plan are to:
a) Create an active market district throughout the week and year, and;
b) Create expanded, modern enclosed facilities that meet the needs of current and future vendors, as well
as the public.
In 2017, the City completed a major phase of the Plan with the construction of a new outdoor market shed, the
replacement and expansion of the “Wintershed” indoor market and replacement of the standalone restaurant
kiosks. These facilities have increased the amount of covered outdoor vending space in the Market and
significantly improved the indoor food retail space, allowing for more days of operation within an upgraded and
attractive building.
Research and analysis conducted as part of the Master Plan determined that additional storefronts within the
Market District, housing small-scale food producers and food service businesses, offer an excellent means for
achieving the Plan’s goals. Furthermore, there appears to be strong demand for more storefront spaces. All of
the storefronts along Commission Row are leased with produce wholesalers, bakeries, coffee roasters, and four
restaurants with a fifth under construction, that attract crowds six nights a week. Additionally, aggressive
development has taken place along the Railroad Street entryway to the market, including three restaurants, a
brewery, retail space, and more to come. Market management reports frequent inquiries from artisan food
makers and other retailers about renting space in or around the Market to house their businesses.
The City of Rochester seeks a private developer to lease City-owned land and construct and manage a new
storefront building within the Rochester Public Market. While the building will be privately owned and operated,
the City seeks developers who share its vision for creating attractive spaces for independent small-scale food
producers and food service/restaurant businesses that reinforce the other food businesses within the Market
District.
Rochester Public Market
New Storefront Building Land Lease RFP
Page 3
II. Site Location
The Rochester Public Market is a gated nine-acre site located within the Marketview Heights neighborhood near
downtown Rochester, a site it has occupied since 1905. Generations of Rochester residents have grown up
going to the Market and it continues to be one of the most well-known institutions in the region. In 2010, the
Rochester Public Market won the America’s Favorite Farmers’ Market contest sponsored by American Farmland
Trust.
The Market is 90% leased with over 300 indoor and outdoor stalls. The Market is open three days per week:
Tuesdays, Thursdays, and Saturdays. Saturday is by far the busiest day, with over 25,000 shoppers often
visiting the Market. The Market attracts 3 million visitors annually, including customers who come from
throughout the region. The Market attracts people with a wide range of ages, races, and ethnicities, including
recent immigrants whose primary language is not English, as well as tourists. The pandemic once again proved
the Market’s resilience and staying power. When the food supply system was disrupted, many relied on the
locally sourced products at the Market to supplement what was not available in the supermarkets and many
shoppers rediscovered or discovered the venue.
The Market conducts many events on Sundays and other non-market days, as well. In 2019 (prior to the
pandemic), Market staff and their community partners ran the following major events:
•
Community Garage Sales and Superfleas (12 Sundays from April to October)
•
Flower Days at the Market (5 Sundays plus the Friday and Monday of Memorial Day Weekend)
•
Food Demos and tasting
•
Chef's Days at the Market
•
Bands on the Bricks (6 events in 2023)
•
Bike in Movies
•
Halloween Eve
•
Food Truck Rodeos
•
Artists Row (organized by Friends of the Public Market)
•
Holidays at the Market
•
Festival of Food (organized by Foodlink, a local social service agency)
•
Various private events including the Flour City Brewers Festival, Neighborworx Community Fair and
others
Rochester Public Market
New Storefront Building Land Lease RFP
Page 4
All told, there were almost 60 events during the year on days when the outdoor market was not operating,
bringing thousands of people to the Market district.
The development site is located within the Rochester
Public Market at the corner of Union and Trinidad Streets.
The site is currently a surface parking lot (see photo,
right). The site has close proximity to Commission Row,
the location of numerous independent food businesses.
In addition, the property is adjacent to the Market’s
pedestrian bridge from parking so thousands of
customers will walk by the building on Market days.
Image B1, above, is taken from the 2022 Master Plan
(Exhibit A) with the storefront building highlighted in
orange.
III. Land Lease
The City of Rochester intends to enter into a Land Lease with the developer selected through the RFP process.
The developer will be responsible for all costs related to planning and design, permits and approvals,
construction, and operations. As part of the proposal, the developer should propose all key business terms,
lease length, and any special conditions necessary for the business operation.
The Land Lease will include use restrictions that determine the types of businesses and activities that can occur
in the building in order to support the Master Plan objectives. The businesses and functions within the storefront
building should reinforce the master planning goals and support the other activities in and around the
Market. These include:
a) Ground Floor: The ground floor should include multiple independent businesses that include specialty
food producers (such as cheese makers, butchers, pasta makers, ice cream and candy makers, bakers,
pickle makers, nut roasters, etc.) Other desirable uses include restaurants and cafes.
b) Upper Floors: Retail, offices that support food businesses located at the Public Market, general
commercial/offices, education. Could also be multiple floors with residential as part of the mix.
c) Annual lease payments will be at least $10,000 per year. This fee is negotiable dependent upon other
conditions included in the lease. The term will be 25- 49 years contingent upon a ¾ vote of Council,
with an option to extend with additional approval of ¾ of Council at the end of the term.
Other uses for the building may be proposed as long as they support the Master Plan objectives.
IV. Site Factors and Considerations
Exhibit D shows the dimensions of the storefront building as conceptualized by the Master Plan design team.
The proposed building is approximately 140’ long and 65’ wide (+/- 9,100 sf) and is divided into seven (7) bays
of 20 feet width each. A loading dock is located at the building’s southern end with a rear hallway permitting
access to each bay. Respondents to this RFP may propose alterations to the building dimensions, layout, or
exact location.
The site is currently a parking lot with about 25 parking spaces and backs up to a terrain drop and associated
retaining wall that runs along Union Street. No representations are made as to the suitability of the site for
Rochester Public Market
New Storefront Building Land Lease RFP
Page 5
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For more information, please visit the Publication URL Web page.
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